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The seeded paper business card is much more than just a means of sharing contact details. It represents an innovative fusion of professional promotion and environmental sustainability. In this article, we'll take an in-depth look at this concept, its benefits and how to incorporate them into your marketing strategy.
Introduction :
The business card has come a long way since it first appeared in China in the 3rd century. Over the centuries, it has evolved from a simple piece of engraved information to an essential communication tool. In France, its use became popular at the time of Louis XIII, and then spread to the aristocracy. Today, it is ubiquitous in the business world, despite the rise of digital technology. But why should we still use business cards?
The importance of the business card in the modern world
The relevance of business cards in the 21st century
In the digital age, paper letters and physical couriers have become a rarity, but the business card continues to hold its own. Even in times of epidemics and social distancing, they remain a key element in business meetings. So why choose a business card made from seeded paper?
What is a Seeded Paper Business Card?
Seeded business cards are designed to be planted after use. They are made from seeded paper, which means that their components contain seeds. Instead of throwing the card away, you can plant it in the ground, and it will grow into a flourishing plant.
A business card made from seeded paper?
These are the reasons why we continue to use business cards. But what are the reasons for using a seeded paper business card?
5 reasons to choose a seeded paper business card:
1. Originality and personalisation :
Business cards made from seeded paper stand out for their originality. Unlike traditional business cards, they offer a unique texture and seeds that grow, creating a personal link with your contacts.
Seeded paper business cards stand out for their uniqueness. Each card is a true masterpiece of craftsmanship, carefully created to reflect the personality of its owner. The combinations of textures, colours and seeds that will grow are unique to each business card. This means that each card becomes a symbol of your commitment to your contacts. By offering a business card made from seeded paper, you're showing that you value your professional relationship above and beyond the simple transaction. Your contacts will remember this memorable experience, which will reinforce your brand image and strengthen the ties you have established.
2. Ecology :
Opting for a business card made from seeded paper is a responsible choice for the environment. At Parsemains, the exclusive use of recycled paper guarantees that no trees are felled in the manufacture of the cards. Unlike some practices where recycled paper is used in minimal proportion, Parsemains is committed to using only recycled paper. What's more, seeded paper encourages reuse and recycling. After being used as a business card, it can be planted to give birth to plants and contribute to the preservation of nature. Opting for a business card made from seeded paper means showing your commitment to a greener, more sustainable future, which can have a positive impact on your professional reputation.
3. Biodiversity :
By using seed mixtures that promote biodiversity, business cards made from seeded paper help to preserve the local ecosystem. Parsemains is actively involved in conserving biodiversity by incorporating seeds from species that are fertilising and attract pollinators into its paper.
By incorporating seed mixes that encourage the growth of fertilising plants and attract pollinators, these maps contribute to the health of local ecosystems. In a world where monocultures have a devastating impact on flora and fauna, these maps make a positive difference. They encourage the harmonious coexistence of different plant and animal species, helping to protect our environment. The use of seeded paper business cards means that each card is also a small plot of fertile land that can play a part in preserving nature.
4. Zero waste:
Business cards made from seeded paper are biodegradable. After being admired as the seeds bloom, they decompose naturally, allowing the materials used to be returned to the natural cycle.
Unlike traditional business cards which, once obsolete, are thrown away, seeded paper cards have a different life cycle. After being exposed to water and soil, they decompose naturally, serving as a nutrient for plant growth. This means that these cards don't add to landfill waste, helping to reduce our environmental footprint. Opting for a business card made from seeded paper is an ecological step that demonstrates your environmental responsibility.
5. Local economy :
Business cards made from seeded paper encourage short circuits.
By favouring short circuits for the manufacture of these cards, you are supporting local producers of raw materials. At Parsemains, for example, the seeded paper is made using resources from France. This approach supports local industry and helps to create jobs in the region. What's more, by limiting international travel and transport, you reduce the carbon footprint associated with the production and distribution of these cards. Opting for a business card made from seeded paper is therefore not only an ecological gesture, but also a way of stimulating the local economy and promoting a sustainable supply chain.
Conclusion : A business card made from seeded paper for a sustainable future
In short, business cards made from seeded paper offer a multitude of advantages. They stand out for their originality and personalisation, while helping to preserve biodiversity, reduce waste, promote the local economy and protect the environment. Opting for a business card made from seeded paper is much more than a simple marketing gesture; it's a commitment to a sustainable future. This approach not only strengthens professional ties, but also allows us to leave a positive footprint on the planet, contributing to a better world for future generations. So why not choose a business card made from seeded paper for your next business meetings?
